Winners
2018 | |
Jill Klein & Niraj Dawar (2004) Paper: Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis, International Journal of Research in Marketing, Volume 21, Issue 3, Pages 203-217 |
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2017 | |
Jorna Leenheer, Harald J. van Heerde, Tammo H.A. Bijmolt and Ale Smidts (2007) Paper: Do loyalty programs really enhance behavioral loyalty? An empirical analysis accounting for self-selecting members. IJRM, Volume 24(1), Pages 31-47 |
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2016 | |
Jeffrey S. Larson, Eric T. Bradlow, and Peter S. Fader (2005) Paper: An exploratory look at supermarket shopping paths. International Journal of Research in Marketing, Volume 22(4), pp 459-470. |
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2015 | |
Utpal M. Dholakia, Richard P. Bagozzi, Lisa Klein Pearo (2004) Paper: "A Social Influence Model of Consumer Participation in network- and Small-Group-Based Virtual Communities", IJRM, Volume 21(3), pp 241-263. |
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2014 | |
Venkatesh Shankar, Amy K. Smith, Arvind Rangaswamy (2003) Paper: "Customer satisfaction and loyalty in online and offline environments", IJRM, Vol. 20 (2), 153-175 |
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2013 | |
Rik Pieters & Luk Warlop (1999) Paper: "Visual attention during brand choice: The impact of time pressure and task motivation", IJRM Vol 16(1), pages 1-16. |
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2012 | |
John R Rossiter (2002) Paper: The COARSE procedure for scale development in marketing. Vol 19(4), pp.305-335.2010 |
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2011 | |
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Alexandru M. Degeratu, Arvind Rangaswamy, Jianan Wu (2000) Paper: "Competitive Consumer choice behavior in online and traditional supermarkets: The effects of brand name, price, and other search attributes". Vol 17(1), pp. 55-78. |
2010 | |
Inge Geyskens, Jan-Benedict E. M. Steenkamp, Lisa K. Scheer & Nirmalya Kumar Paper: The effects of trust and interdependence on relationship commitment: A trans-Atlantic study |
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2009 | |
2009: Peter S. H. Leeflang & Dick R. Wittink Paper: Competitive reaction versus consumer response: Do managers overreact?, |