In 2009 the European Marketing Academy decided to establish regional conferences and agreed that the first conference is organized to embrace the study of theoretical issues in changing markets. This endeavour receives the support of EMAC and its national representatives.
The conference is aimed to attract researchers interested in marketing issues in changing and growing markets, and issues regarding a regional perspective. All types of research approaches are welcome.
Further it wants to serve the marketing communities of transition societies and interested researchers, as natural event of communication and meeting point.
The current version of the EMAC Regional Conference Guidelines can be downloaded here.
EMAC 2019 Regional Conference
25-27 September 2019
St. Petersburg, Russia
EMAC 2020 Regional Conference
16-19 September 2020
More information soon