Winners

EMAC Distinguished Marketing Scholar Award

This annual award is designed to be the highest honor that a marketing educator who has had extensive connections with EMAC (The European Marketing Academy) can receive.

The two main criteria for the award are: (1) Outstanding marketing scholarship as reflected in extensive, impactful research contributions and (2) Outstanding contributions to the European Marketing Academy.


Winners

PK

2024

PK Kannan (University of Maryland)

elswerner

2023

Els Gijsbrechts (Tilburg University) & Werner Reinartz (University of Cologne)

gerrit

2022

Gerrit van Bruggen ( Erasmus University)

S

2020

Stefan Stremersch (Erasmus University Rotterdam & IESE Business School)

muller

2019

Eitan Muller (NYU Stern School of Business & IDC Herzliya)

Don

2018

Donald R. Lehmann (Columbia Business School)

roland

2017

Roland T. Rust (University of Maryland)

dekimpe

2016

Marnik Dekimpe (Tilburg University and KU Leuven) 

lilien

2015

Gary Lilien (Penn State)

gatignon

2014

Hubert Gatignon (INSEAD)

steenkamp 2013

Jan-Benedict Steenkamp (University of North Carolina at Chapel Hill)
gilles

2012

Gilles Laurent  (ESSEC Business School)

albers

2011

Sönke Albers (Kühne Logistics University in Hamburg)

leeflang

2010 

Peter Leeflang (University of Groningen)

wierenga

2009

Berend Wierenga (Erasmus University in Rotterdam)